AUSTIN,
Texas— February 26, 2025—Whims
Delights, the plant-based chocolate confectionary company redefining indulgence
with ultra-low sugar confections, is launching its most requested product yet—the
Dark Chocolate Peanut Butter Cup. Featuring
just 1g of sugar per cup, it’s gluten-free, dairy-free and contains zero sugar
alcohol or palm oil—proving that better-for-you sweets can still be
delicious.
The
official unveiling will take place at the 2025 Natural Product Expo West in
Anaheim, CA, from March 4-7, where attendees can sample the new cups alongside
Whims’ existing lineup, including the Caramel Cookie Bar, Peanut Nougat Bar,
and their hero product, the Oat Milk Chocolate Peanut Butter Cup.
Since
its 2022 launch, Whims has sold over one million chocolates, eliminating more
than 20,000 pounds of sugar in the American diet. The brand’s mission is simple
yet ambitious: to create indulgent, nostalgic treats with the lowest sugar
content possible—without compromises on taste.
“Since
day one, a dark chocolate peanut butter cup has been our number one requested
SKU by our customers, and we’re excited to bring this to life” said Jesse
Barruch, Co-Founder. “This new cup delivers the bold, rich taste of dark
chocolate and creamy peanut butter, without the sugar overload.
“Chocolate
should be delicious without being loaded with sugar,” added Leanne Viola, Co-Founder.
“Along with the rest of our lineup, our Dark Chocolate Peanut Butter Cup proves
that you don’t have to sacrifice on taste to make a better choice.”
Whims
Delights will be exhibiting for the first time at the 2025 Natural Products
Expo West in booth #7800. The Expo will take place at
the Anaheim, California Convention Center, located at 800 W. Katella Avenue,
Anaheim, CA 92802.
Consumers
can purchase the new Dark Chocolate Peanut Butter Cups starting March 20th on whimsdelights.com and through the Whims Delights Tik Tok Shop.
