IFPA Unveils Revolutionary AI-Powered Global Intelligence Engine

The International Fresh Produce Association (IFPA) has launched its AI-empowered Global Intelligence Engine, a groundbreaking, members-only data and insights platform designed to transform how the fresh produce and floral industry accesses, interprets, and acts on critical information.

Official Launch at the Global Produce & Floral Show

Unveiled during the recent Global Produce & Floral Show, the Global Intelligence Engine was showcased live at the IFPA booth. Attendees witnessed significant engagement as members from various sectors of the supply chain experienced the platform’s capability to deliver instant answers, custom analytics, and visualizations powered by proprietary IFPA data combined with expert analysis.

Personalized Insights at Your Fingertips

“Imagine having the ability to generate highly customized, granular reports on the topics that matter most to you – whether it’s broad market trends, regulatory developments, or in-depth category-based consumer insights,” stated Patrick Vizzone, chair of the 2026 IFPA Board of Directors, during his remarks at the event.

He continued, “Our IFPA team has developed a transformative platform that combines IFPA’s extensive proprietary data with the capabilities of Large Language Models and the rapidly evolving potential of AI.”

A Unique Industry Solution

The Global Intelligence Engine stands out as the first platform of its kind in the sector. It consolidates real-time data on point-of-sale transactions, consumer behavior trends, import/export flows, production patterns, and expert insights from IFPA into a single, user-friendly interface. Unlike traditional static reports or dashboards, this interactive engine allows users to ask direct questions about market dynamics, pricing, and demand, resulting in swift, clear, data-backed responses.

The Future is Now

“Our industry cannot, and will not, be left behind,” stated IFPA CEO Cathy Burns. “We are leveraging AI to enhance the efficiency of our association, empowering every member to anticipate trends and act with confidence. The Global Intelligence Engine is poised to be a game changer, driving financial benefits for our members’ businesses.”

Pillars of Prosperity

The launch positions IFPA as the pioneering association in the global fresh produce and floral industry to offer an AI-enabled data platform, showcasing both proprietary and partner-sourced intelligence. This innovation aligns with IFPA’s mission to foster industry-wide prosperity and reinforces its commitment to providing transformative value to its members.

The Global Intelligence Engine is now accessible to all IFPA members.

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