New Orleans, La. – Global demand for
authentic international cuisine is booming—and Middle Eastern food is leading
the way. Mezete, a Jordan-based brand transforming traditional recipes into
convenient, clean-label products, is excited to debut at the International Dairy
Deli Bakery Association (IDDBA) Show, June 1–3 in New Orleans.
With a presence now in over 45 countries, Mezete’s U.S.
expansion is fueled by growing consumer demand for bold, plant-based,
preservative-free foods. At IDDBA, Mezete will showcase its full range of
ready-to-eat dips, sauces, soups, and stews—all made with natural ingredients
and no added oils.
“Middle
Eastern cuisine is rich in flavor, culture, and nourishment,” said Khaled
Kasih, CEO of KASIH Foods, Mezete’s parent company. “We’re proud to share authentic,
ready-to-eat Middle Eastern foods crafted with care and integrity, just the way
they’re made at home.”
We’re proud to share authentic,
ready-to-eat Middle Eastern foods crafted with care and integrity, just the way
they’re made at home.
What Makes Mezete Different?
- Mezete
hummus is made with much higher levels of tahini vs U.S. made brands which provides
a velvety smooth texture that you only experience when making it at home or in
an authentic Middle Eastern restaurant. - Clean-label,
real food:
All products are non-GMO Project Verified, vegan, halal, with many gluten-free
options. - No
preservatives. - No
added oils:
no cheap fillers or oils.
Not Just Hummus!
While known for its signature hummus, Mezete will present a
wide variety of Middle Eastern staples, including:
Dips:
- Classic
Hummus - Red
Hot Chili Hummus - Zesty
Za’atar Hummus - Baba
Ghanouj - Muhammara
Sauces:
- Classic
Tahini - Shatta
(spicy chili sauce) - Toum
(Garlic Sauce)
Soups & Stews:
- Adas
Soup (Spiced Lentil Soup) - Freekeh
Soup (Smoked Wheat Kernel) - Mulukhiyeh
Stew (Vegan) - Shakshouka
Base Stew
Convenient single-serve hummus
& dip cups paired with breadsticks, available in bold and exciting flavors.
- Classic Hummus with Breadsticks
- Roasted Red Pepper with Breadsticks
- Zesty Za’atar with Breadsticks
- Muhammara with Breadsticks
Taste the Mezete Difference at IDDBA
Experience Mezete’s vibrant flavors with live tastings by an
on-site chef at Booths 2050, 2052, and 2054. On site Press interviews and appointments available upon
request.
Media Contacts:
Vicki Jakubovic, VICKIGJPR, 973-519-8926 or, Bruce Hinson, 214-998-1404.
About IDDBA:
The International Dairy Deli Bakery Association is a leading
nonprofit trade association supporting food retailers and manufacturers. Its
annual show is the premier event for industry networking, featuring 800+
exhibitors and drawing over 10,000 attendees. The IDDBA show is a vital
networking event for the industry, featuring the finest in dairy, deli and
bakery. The annual tradeshow attracts more than 10,000 registrants, includes
more than 800 exhibiting companies, and features distinguished and internationally
recognized speakers such as business leaders, key policy makers, former
presidents, celebrity chefs, and star athletes.
